E-commerce
E-commerce: more conversions with a faster store
We rebuilt the store around speed and shopping experience: faster pages and a frictionless checkout.
+32%
Conversion rate
-55%
Load time
The store suffered from slow pages and a confusing purchase flow: many abandoned carts and a conversion rate below expectations, especially on mobile.
We rebuilt the front-end with an obsessive focus on performance, simplified the catalog and reduced the checkout to a few clear, mobile-optimized steps.
The result: load times more than halved and conversions up by a third, with an experience that now holds up under promotional traffic peaks.